ATM Transaction Notifications
Source: Coldspark
Gain competitive advantage – leverage ATM transactions for powerful, cost-effective marketing.
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•Solution Brief: ATM Transaction Notifications
The ColdSpark Solution
ColdSpark understands that any form of customer contact is an opportunity to analyze user trends to get guidance for new product development, for targeting offers to specific customer segments or locations, and ultimately, for making every customer relationship more profitable to the business. Online web portals, paper account statements, and ATM facades deliver branding and promotions. But the millions of ATM receipts issued every day are nothing more than simple receipts — a significant lost opportunity. The ColdSpark ATM Transactions solution can turn the ATM into one of your most effective — and cost-effective — marketing channels by turning every ATM transaction into a personalized opportunity. With the ATM Transaction solution, organizations can gain an edge over their competition by offering customers real-time ATM receipts via email.
•Solution Brief: ATM Transaction Notifications
•Solution Brief: ATM Transaction Notifications
The ColdSpark Solution
ColdSpark understands that any form of customer contact is an opportunity to analyze user trends to get guidance for new product development, for targeting offers to specific customer segments or locations, and ultimately, for making every customer relationship more profitable to the business. Online web portals, paper account statements, and ATM facades deliver branding and promotions. But the millions of ATM receipts issued every day are nothing more than simple receipts — a significant lost opportunity. The ColdSpark ATM Transactions solution can turn the ATM into one of your most effective — and cost-effective — marketing channels by turning every ATM transaction into a personalized opportunity. With the ATM Transaction solution, organizations can gain an edge over their competition by offering customers real-time ATM receipts via email.
Benefits
- Leverage ATM transactions as a powerful, cost-effective marketing channel for introducing new products and services to existing customers
- Specifically target "guest" ATM users with competitive promotions designed to attract new customers
- Provide quicker fraud detection and better security for ATM receipts
- Tighten the integration between ATMs and online banking, including synchronizing promotional offers across both
- Increase revenues through improved delivery success rates
- Cost savings through reduced hardware and bandwidth utilization
- Support for multiple business units and backend systems, providing a holistic vantage point into customer related email
Key Capabilities
Mail Delivery
- 2-5 million messages per server hour
- Domain-based Flow Control™ and Intelligent Send Management (configurable and dynamic adaptation to differentiated practices of receiving networks)
- Zero-Bounce Socket Layer™ (in-line success/failure detection)
- Standards compliance (ensures best practice sending)
- Traffic prioritization
- Web-services and API integration with local systems
- Phishing prevention, trust and reputation enhancement
- Add-on compliance capabilities (policy, archive)
- Flexible add-on services (e.g., secure messaging)
- Unified management interface
- Advanced analytics and reporting
Enterprise Operations
- Cross-platform software operates on existing hardware
- Advanced logging options
- Clustering
- High-availability architecture
- Secure operation and central security tools
- High-availability architecture
- High-performance and n-tier scalability
- Support for enterprise monitoring and management tools
- Virtualization, SOA and turn-key provisioning to support multiple business units
- Secure operation and central security tools
•Solution Brief: ATM Transaction Notifications
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